Buying a Franchise: The Inside Scoop
What the "How to Buy a Franchise Books" Don't Tell you !

Table of Contents

There are 31 single spaced 8X10 pages. I could have double spaced the pages and said it was a 62 page book. Throw in a few charts, graphs, and other fluff, I could have stretched it to a 100 pages. But, frankly, I don't have the time for these games. You get everything I learned that wasn't in the "How to Buy a Franchise Books." If it's not worth what you paid, I'll refund your money - no questions asked.
  • Introduction
  • Who Am I?
  • What Franchise Should I Buy?
  • Buy an Existing Company
  • Franchises are a Safe Investment. NOT!
  • Work “On” the Business or “In” the Business?
  • The Franchisor’s Salesperson
  • Franchise Expos
  • The Franchise Disclosure Document (FDD) aka the UFOC
  • Earnings Claims
  • The FDD as a Shield for the Franchisor
  • Should a Lawyer Review the Franchise Agreement?
  • All Franchises are not Equal
  • Speaking with Existing Franchisees
  • Multiple Locations
  • Are YOU the Salesman?
  • Funding a Franchise with your IRA
  • Pro Forma Business Plan
  • Franchise Groups
  • Small versus Large Franchise Systems
  • Discovery Day
  • Location, Location, Location
  • Location Demographics
  • Visit Franchise Locations
  • Visit the Competition
  • Lease Speak
  • Lease Negotiation
  • Lease Space Search Engines
  • Buy Used
  • “Business Opportunities”
  • Selling your Franchise
  • In Summary

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